2. TASK FORCE MEETING Communications & PR

The 2nd meeting of this task force was titled “Preparing for Professional Press Interviews with International Journalists.” Following an update on BIOTECH AUSTRIA’s general activities by the board and a presentation of the extensive press initiatives for our association by Brandenstein Communications, Catherine Featherston, journalist and longtime media and communications expert, as well as strategic advisor for organizations in the life sciences sector and team member of our supporting member MC Services, shared her experiences and tips for engaging with international journalists.